ON THE OCCASION OF THE FIFTY YEARS OF RIO WE ASKED TO FRIENDS JOURNALISTS, CUSTOMERS AND COLLABORATORS TO TELL WHAT IS RIO YACHTS FOR THEM. A COLLECTION IS BORN.

Rio: The evolution of the species

When one talks about Rio, one talks about the history of Italian boating. I have known the Sacrani family for almost forty years now, since we started “playing” at testing boats that nowadays would be considered tiny, built following the dream of giving a boat to every Italian family. I remember the thermoplastic materials, that …

You Never Forget Your First Rio

In life, by chance or choice, to follow the customs or a family tradition, you may find yourself joining a club, an association, a supporters group, the local butterfly hunters team or the Chinese vase collectors. Maybe even a sect! In my case, despite being born in a place where the sea is not exactly …

Schoolmates, Boatmates

Fifty years with Rio. My friendship with the family from Sarnico started many years before its business did. It started in school in Cremona (the famous Virgilio Secondary School), when I shared the desk with Carlo Scarani, brother of company’s founder Luigi, who was for many years in charge of design and engineering at Rio. …

50 Years of "Family Passion"

My passion for boats started about twenty years ago. At the time, I was working on a tourist resort project on Lake Garda and I met the owner of a shipyard who, even if I wasn’t planning to, talked me into buying a RIO 750. Water – and everything to do with it – has …

A star shines in the sky of the boating industry

It’s been 50 years! Rio’s star is still shining high in the sky of the boating industry. Fifty years of success, that show how family-run companies are the strongest asset of the boating industry Made in Italy. It’s the same for the Vitelli, Codecasa, Aprea and many other families. I have so many memories of …

The Communication Factor

In occasion of Rio’s 50th anniversary, I started looking through what my husband and children jokingly call “your complete works”. Hundreds of magazines I edited or wrote for, bound by year starting from the 1960s. During this journey back in time, three things struck me: first, the great technological, cultural and aesthetic progress of the …

Three Words "Ad Personam"

…Rio, me too… three words that probably… no, for sure, describe me as a person, as a professional, an enthusiast, a friend, part of a family… I could write and write to explain how and why I am so fond of this brand and these people, but instead I prefer to tell briefly my story… …

The lake from the Lake

I must start by saying that, as much as I love the sea, I am not a “sea man”. But when I think or see a boat, I think of Rio in Sarnico. My first boat was a Rio, back when I moved to Lake Garda from my Tuscany. I bought it second-hand to try …

I Think Rio

When I think of a Rio Yacht I inevitably think of Italian entrepreneurs. Because Rio’s history is so similar to the history of Italy and of all those people who believe in what they do. Entrepreneurs with small, medium and large businesses of all sorts, all working with the same spirit: Entrepreneurs with a capital …